Buzz

By Brian Miller and Karl Dumas

During difficult economic times, retail sales can become sluggish as consumers cut back their discretionary purchases. Of course, this impacts local governments' ability to fund services as retail sales tax receipts decrease when consumers stop buying.

Recently, most cities in California have seem a decrease in sales tax receipts because of the slowing economy.  Locally it's no secret that many Fairfield retail businesses are struggling with sales declines.

To help address this issue, the city is launching a "Buy Local" Campaign to encourage residents to spend their shopping dollars in Fairfield.  The city is hiring a local marketing company, Infuze Marketing, a local photographer and a printer to produce marketing materials to help promote the campaign.

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